Marketing Job With Crye-Leike Inspired Priscilla Smith?s Passion For Real Estate Sales

Chattanooga, TN., – When accepting a job offer to serve as the Marketing Director for Crye-Leike’s Chattanooga and North Georgia Region, Priscilla Smith had no experience in the real estate industry, but she knew her extensive experience in marketing and public relations roles for nearly two decades would help her succeed at her new job.


However, Priscilla never imagined her new position as Marketing Director would inspire her to start a brand new career path as a licensed Realtor.


“For two years, I have been working with the best Realtors in the industry providing marketing services to nearly 300 real estate agents,” said Priscilla. “They have not only inspired me to have the faith to change course with my career, but they have literally fed me with encouragement, inspiration and love. During the last two years, I started to feel as though I knew exactly why I was where I was and I felt thankful that God had provided me with an opportunity that led to some of the best experiences of my life including my new career as a Realtor.”


Priscilla Smith recently transitioned from working with Crye-Leike as a Marketing Director into a career as a full-time agent. She has been working with buyers and sellers in and around Hamilton and Bradley counties specializing in residential real estate sales and new home construction. Priscilla is a member of the Greater Chattanooga Association of Realtors and the National Association of Realtors.


“I’ve already enjoyed helping several buyers and sellers with their real estate needs and questions, and I look forward to helping hundreds more,” said Priscilla. “I am committed to offering all of my clients old school service that fits in with Crye-Leike’s motto of offering its customers a passionate commitment to unsurpassed service. All of my clients will receive the kind of service seen in the good old days when customers were served with a sincere smile from someone who took great pride in their job to offer the customer complete satisfaction.”


Priscilla will also be teaming up and working with the Cindi and Bryan Richardson real estate team that’s based out of Crye-Leike’s Cleveland branch office. Realtors Bryan and Cindi Richardson have been the Top Producers for Crye-Leike’s Cleveland office for the past three years.  Their team consists of two full-time buyer’s representatives and two full-time assistants. The team works with buyers and sellers in the Cleveland, Ooltewah and North Chattanooga markets.


“We are extremely excited about having Priscilla on our team!  Her past experiences in the marketing field will be a great benefit in assisting clients with both the sale and purchase of their home,” said Bryan and Cindi.  “With the addition of Priscilla, we are now truly a full service real estate team dedicated to meeting all of the needs and expectations of every buyer and seller we work with by offering outstanding customer service and utilizing all of the latest and greatest marketing and technology tools Crye-Leike offers.”


Priscilla adds, “I have a very broad set of skills including marketing, public relations, event coordination, large scale financial transaction management, graphic design, project development and many more. These are great skills for an agent to have, and I believe they will be a huge advantage to my clients and to myself to help me become a successful top-producing Realtor.”


Prior to joining Crye-Leike, Priscilla worked as a paralegal for 10 years in Pensacola, Florida. After moving to Chattanooga in 2007 and falling in love with the area, Priscilla worked for Benchmark Physical Therapy as an Executive Administrator and Marketing and Public Relations Coordinator in the company’s corporate office in Ooltewah.


For all of your real estate needs, contact Crye-Leike Realtor Priscilla Smith by phone at (423) 443-7676 or e-mail her at  Find Priscilla on the web at


More About Crye-Leike, REALTORS – Harold Crye and Dick Leike established Crye-Leike, REALTORS in 1977. Today, Crye-Leike is the nation’s 5th largest real estate company and the #1 real estate company in the Mid-South. In 2012, Crye-Leike attained a sales volume of $4.5 billion with 28,065 properties sold. More information is available at