Crye-Leike, Realtors Expands into Hot Springs, Ark.
Little Rock, Ark. – Crye-Leike, the nation’s 13th largest real estate company, has acquired Prudential Lakefront Real Estate in Hot Springs, Ark., a strategic move that company officials claim to be the first of many planned for Central Arkansas.
Crye-Leike recently expanded its regional operations into Little Rock, Ark. in June 2002, making it Crye-Leike’s fifth regional office, joining Memphis, Nashville, Chattanooga and Johnson City in Tennessee. Chief executive officer Harold E. Crye plans to establish six to seven branch offices surrounding the metro area of Little Rock over the next three years.
Crye purchased the real estate firm from Jack and Nedra Plumlee who will remain active with Crye-Leike, along with Lakefront Real Estate’s current sales force. The Plumlee’s opened Lakefront Real Estate as an independent real estate firm in 1994, and became affiliated with the Prudential franchise system in 1996.
Bob Benscoter, a multi-million dollar producer and former Crye-Leike sales associate from Memphis who lives in Hot Springs, was named managing broker to oversee Crye-Leike’s new Hot Springs office, currently located at 4760 Central Avenue. Benscoter is a life member of Crye-Leike’s Multi-Million Dollar Club, a distinction that recognizes his outstanding sales performance over a five-year period in annually selling in excess of $1 million.
Crye intends to move the current office to a new location that will dramatically increase Crye-Leike’s sales force in the area, he says. A site has been identified at 1428 Central Avenue, a former Shoney’s restaurant.
“We have initiated a contract to purchase the Shoney’s property which will require extensive remodeling to meet our company’s standards,” said Crye. “This property is particularly attractive to us because of its location and size. Our desire is to find another facility that has the adaptable space to accommodate a sales force of up to 45 sales associates.”
Along with the convenience of being open seven days a week for its customers, Crye intends to offer a myriad of services like those offered in the company’s other regional markets. “Our first priority will be to initiate Crye-Leike’s fully automated and staffed appointment center,” said Crye. This service is expected to be operational within the next few weeks.
The appointment center allows Crye-Leike to capture every potential showing. “We are equipped to handle receiving a sales call from any real estate agent in the area who wants to show a Crye-Leike property and are able to coordinate those showings for the agent from 8 a.m. until 8 p.m. each day of the week.”
Crye-Leike currently has branch offices in Little Rock, Jonesboro and West Memphis, Ark. and a franchise office in Blytheville.
Crye-Leike (www.crye-leike.com), a full service real estate company for 25 years, is the nation’s 13th largest real estate company and the largest serving Tennessee and the Mid-South. It has a network of over 2,300 sales associates and 63 branch and franchise offices located in 32 counties throughout a six-state southern region in Tennessee, Arkansas, Mississippi, Georgia, Kentucky and Florida. Crye-Leike attained sales of $2.95 billion and 20,768 closed transaction sides corporate wide in 2001.