Crye-Leike Reps to Speak at Alabama Realtors’ Convention in Memphis

Memphis, Tenn. –  Representatives from Crye-Leike, Realtors, the nation’s 13th largest real estate company, have been invited to share their expertise with Realtors attending the Alabama Association of Realtors’ 76th Annual Convention & Trade Show, to be held September 11 – 13, 2002 at the Peabody Hotel in Memphis, Tenn. where Crye-Leike’s corporate headquarters is located.

Harold E. Crye, co-founder and chief executive officer of Crye-Leike, will address Realtors at a general session on Thurs., September 12, 1p.m. to 2 p.m. His speech, entitled “Brokers Unplugged, True Stories and Unusual Events,” will discuss Realtors’ biggest mistakes that cost them millions in sales, one of which is the failure to maintain contact with past customers.

Carol Williams will share her 25 years of experience as Crye-Leike, Realtors’ director of education in her program entitled, “Marketing from Contact to Contract to Closing.” She will focus on keeping the agents’ name in front of the customer for life through the use of personal marketing as well as marketing properties. Her session is scheduled for Wed., Sept. 11, 3:30 p.m. to 5:30 p.m.

Crye-Leike sales associate Allyson Avera, ABR, will lead an informative session, along with Sheila Hensley, ABR, C-CREC of Executive Relocation Services Co., Inc., on buyer agency on Thurs, Sept. 12, 3:30 p.m. to 5 p.m. As an accredited buyer representative (ABR) herself, Avera will provide participants first-hand knowledge, practical applications and tips on working with buyers as a buyer’s representative, covering such topics as risk management, marketing and real estate consulting.

The Alabama Association of Realtors’ Convention in Memphis is expected to attract over 450 Realtors representing more than 31 local Realtor boards and over 1,400 real estate firms from Alabama.

Crye-Leike (, a full service real estate company for 25 years, is the nation’s 13th largest real estate company and the largest serving Tennessee and the Mid-South. It has a network of over 2,200 sales associates and 62 branch and franchise offices located in 30 counties throughout a six-state southern region in Tennessee, Arkansas, Mississippi, Georgia, Kentucky and Florida.